Don King coined
the phrase, "Only in America." He
lives it. He breathes it. He believes it.
It's part of his soul. "Only
in America can a Don King happen," explains Don.
"America is the greatest country in the world-I love America. What I've accomplished could not have been done
anywhere else."
Indeed, the odds have always been long for King. A product of the hard-core Cleveland ghetto, he
beat the system to become the world's greatest promoter.
His shocking hairstyle, infectious smile, booming laugh and inimitable
vocabulary have made Don King universally recognizable.
He has been featured on the covers of Time, Sports Illustrated, Ebony, Jet,
and countless other magazines. He has
appeared in movies, television shows and on numerous television and radio talk shows. There was even an award-winning unauthorized movie
loosely based on his life and numerous other attempts by Hollywood to depict his
larger-than-life personality.
Don's promotions have entertained billions around the
globe. His life has been devoted to
staging the best in world-championship boxing as well as always giving something back to
the people. Don King-promoted events have
given the sports and entertainment world some of its most thrilling and memorable moments.
Inducted into the Boxing Hall of Fame in 1997, King was the
only boxing promoter named to Sports Illustrated's list of the "40 Most Influential
Sports Figures of the Past 40 Years." The
New York Times published a list that included Don King among 100 African Americans who
have helped shape this country's history during the last century.
When asked recently in a private meeting with Mandalay Bay
hotel executives in Las Vegas about what he would like on his epitaph, King quickly
responded, "He worked for the day when all people would be clothed in dignity."
This statement belies the belief that King is merely a
boxing promoter. At heart, he is, foremost, a
civil rights activist.
"Nothing makes me happier than to promote a fight card
with boxers from 10 different countries: the
fighters, the corner men, the media, the business people-all of them," King said. "The thrill comes when these people, who
would never normally come into contact with one another, work together on an event. They learn that no matter what color, race,
religion or whatever you are, underneath the skin we are all the same on the inside." King added, poignantly, "I must take the
splinter out of my eye before I can ask you take the two-by-four out of yours."
King's career as a promoter spans three decades and
includes more than 500 world-championship fights, but it began as a humble plea to help
save a Cleveland hospital in 1972. Facing a
severe shortage of funds, Forest City Hospital was prepared to shut down. King knew the hospital served a vital function to
a poor, working-class community. He sought
out heavyweight champion Muhammad Ali and asked him to come and support a fundraising
benefit to help turn around the hospital. The
two men hit it off, and a new era began in boxing.
King inked a fight between Ali and George Foreman in 1974
that promised both fighters more than $5 million each, which was unheard of at the time. When his financial backers lost faith and pulled
out and everyone else turned their backs on Don, he held the fight together on his own and
took it to Zaire. He proved the doubters and
critics wrong by staging one of the greatest fights in history with The Rumble in the
Jungle.
King has gone on to set new high-water marks in the boxing
promotion business. Ninety-three individual
boxers have earned $1 million, or more, under Don King Productions-promoted events. The first Mike Tyson vs. Evander Holyfield fight
shattered all previous viewing records for a boxing event, seen in more than 100 countries
by more than two billion people.
Holyfield-Tyson II created even more attention, attracting
1.95 million domestic households in addition to a massive global audience. The live gate sold out in days as a crowd of
16,331 paid a record $14.2 million to see the fight in person. The fight became the most watched one-day event in
sports history.
Don made a commitment to provide quality fight cards, and
in 1993 he staged a fight in Mexico headlined by Julio Cesar Chavez that featured four
world championship bouts on one night. The
public responded as 136,274 fans flocked to Estadio Azteca in Mexico City, Mexico, and
established a paid live-gate record of more than 132,000 that is still listed in the
Guinness Book of World Records. Not just
once, but twice, he has promoted fight cards with six world-title fights. In 1994 he staged a record 47 world-championship
bouts.
In 1981 King was the first promoter in history to guarantee
$1 million paydays to non-heavyweights when featherweights Salvador Sanchez and Wilfredo
Gomez clashed. That same year he became the
first promoter to guarantee one fighter (Sugar Ray Leonard) a $10 million purse in the
first Leonard vs. Roberto Duran fight.
But for every successful boxing event Don promotes, he
makes it a personal rule to give back far more than he ever receives. King's tireless and continuous philanthropic
efforts are rarely chronicled, but, as he says, "If you do something just to get
noticed, then it is not a truly charitable gesture."
He established the Don King Foundation, which has donated
millions of dollars to worthy causes and organizations.
As a self-reminder of the economic hardship he endured growing up, King has
gone into neighborhoods every holiday season and personally handed out turkeys to needy
families. Don's "Turkey Tour" has
given away hundreds of thousands of turkey dinners over the years in cities across the
country during the holiday season.
King is a longtime supporter of the National Organization
for the Advancement of Colored People (NAACP), the United Negro College Fund (UNCF), the
Martin Luther King Jr. Foundation, the Simon Wiesenthal Center, National Hispanic
Scholarship Fund, National Coalition of Title 1/Chapter 1 Parents, Wheelchair Charities,
Our Children's Foundation among other organizations, charities, colleges and hospitals
that has made him one of the world's leading philanthropists.
When the Deerfield Beach Fire Department in Florida badly
needed a new fire engine, Don stepped forward with the necessary funds.
Don has been bestowed with many honors, including the Black
Achievement Award and being named Man of the Year by the Black United Fund and Brotherhood
Crusade. Among his proudest moments was when
he received the Martin Luther King Jr. Humanitarian Award from the Southern Christian
Leadership Conference's women's membership in 1987. Cities
including Newark, N.J., have declared "Don King Day" and presented him with
official proclamations for "behind-the-scenes" contributions he's made towards
community projects.
The NAACP recognized Don with its highest honor, the
President's Award, and he received Lifetime Achievement accolades from Grambling State
University. Most recently, the oldest black
college in the South, Shaw University, bestowed Don with an honorary doctorate degree and
named him to its prestigious Board of Trustees. All
three major boxing organizations, the IBF, WBA and WBC, have proclaimed Don King the
"Greatest Promoter in History."
At age 69, King has no plans to slow down. He gives full
credit for his rise from the Cleveland projects to his mother, Hattie, who taught him the
difference between right and wrong. Don and his lovely wife, Henrietta, spend time
at their homes in Ohio and South Florida. Their family includes sons, Carl and Eric;
a daughter, Debbie; and five grandchildren.
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